Make it Happen with
Gerard Lim
An entrepreneur who has developed several successful businesses.

Currently Managing Director of  Cell Network Malaysia
a wholly owned subsidiary of Cell Network AB
one of Europe’s leading e-Business consultants

How to Develop and Write a Business Plan gives you everything you need to develop a top-notch business plan – your platform for future success and sustainable competitive advantage. You will not only have the facts and planning formats you need at your fingertips, you’ll also get the latest thinking on effective business planning. In addition, it goes beyond the traditional concepts of planning and shows you how to prepare plans that combine strategy with competitive intelligence.

This two-day program shows you how to organize and implement the planning process from beginning to end. It will help you create a plan that tells you where your business is now, where it is headed, how you expect to get there, and if you are not reaching your goals, how to get back on track. The resulting plan will dramatically increase your company’s odds for success and profitability.
 

Program Benefits

What You Will Gain:

• A systematic approach for business planning
• The ability to pinpoint the crucial elements of your competitive environment, including market, economic and technological factors
• Leverage on your core competencies
• The knowledge to set realistic production or service, revenue, and overall operating goals based on your projections and analysis
• Sell your new ideas to your boss or investors
• The confidence to write the actual business plan.

• Develop a mission statement that strengthens and clarifies your plan 
• Evaluate your company’s capabilities, strengths and weaknesses
• Use available data intelligently and develop new sources of data
• Identify and integrate customer requirements into your plan
• Obtain the capital you need to grow.

• This program is for middle to senior level managers and leaders who are involved in making strategic decisions.
• Executives, managers, consultants, strategic planners, business managers, and professionals from all functional areas: marketing, engineering, IT/IS, human resource, finance, and operations.
• Professional staff involved in creating new business opportunities, new markets, new product development, new processes, and new IT infrastructures will also benefit. 

Certificate of Participation will be awarded.

• Crucial Steps to preparing a winning Business Plan
• Building Customer Value and Loyalty
• Diagnosing Your Company’s Internal Capabilities
• Diagnosing the External Environment
• Setting Goals for Your Business: What, Where, Why, How
• Developing a Sales and Marketing Plan
• Developing a Production (or Service) Plan
• Developing an Organization and Management Plan
• Developing a Financial Plan
• Preparing for Contingencies
• Implementing and Controlling the Business Plan