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T H E  E X P E R T

SW Chan

A former journalist of 17 Years, S W Chan, will provide you with First-Hand Insights on the workings of the press with lots of practical pointers and discussions on cases that have actually been reported in the Press.

SW CHAN, a former senior journalist, is a Media Relations Consultant & Trainer of Meridian Communications.

An expert in media relations and crisis management in the context of media handling, he has 17 years of experience in news reporting and news management as a reporter and an editor in both newspaper and TV journalism. 

He started  his  journalistic  career  with The Star  in 1982  and has held  various  positions such  as  Journalist (Grade 1), Staff Correspondent and Senior Writer. In 1993, he joined Sun Media Group as a Senior Editor to help  set up and manage The Sun. He resigned in 1996 and joined Vision Four Media Group as Business Development Manager. Shortly after, he  left Vision Four to  be  an  independent  Media Relations Consultant & Trainer to counsel and train corporate executives, including CEOs and company directors, on media-handling strategies.

He subsequently returned to journalism when he was offered another start-up role, this time in the medium of  television.  He was appointed  Managing Editor, News, of ntv7 late 1997 to help establish and manage the TV station’s News  Department. He left ntv7 early 2000 and was later appointed Consultant to a regional public relations agency.

He presently runs Meridian Communications in providing media relations consultancy and training.
 
In-company Customised Learning Solutions
Need to develop entire teams?
It is our job to find the very best practices, best ideas and best solutions and make them available to meet your needs, whenever you need them. In collaboration with eKnowledge, Inc, our public programs can be developed in partnership with you to meet your organization's specific requirements.

Programs Overview
These courses have been specifically designed to train corporate executives on how to write newsworthy press releases and how to deal with the press in any situation for positive results. 

The  highly-specialised  courses  were developed  by Media Relations Consultant & Trainer, S W Chan, based on his long years of journalistic experience as a reporter and an editor in both newspaper and TV journalism.

Having run with the pack for more than one-and-a-half decades, the trainer knows exactly what’s in a press release that attracts editors and how reporters and editors think and operate in the coverage of general and corporate news. He knows how they react to issues, and he knows how they deal with public and corporate crises and controversies.

These seminars and workshops are conducted in a highly-interactive manner and contain lots of practical pointers and discussions on actual corporate issues that have been reported in the news media.

The following programs are offered: 

Details on these inhouse learning solutions, send us an email at seminars@rayma.com.my
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