track record : past events
A brief overview of RAYMA's
happenings since 1987...
American Management Association International, USA
Learning Edge International, Singapore
- The Strategic Benchmarking Seminar
('97)
- Developing Executive Leadership
in Times of Crisis ('98)
- High Performance Skills for
Professional Executive Secretaries and Senior Adminstrative
Assistants ('99)
Ansoff Associates, USA
- Managing Strategy & Capability
Transformation Dr Igor Ansoff ('93)
Asian Institute of Management,
Philippines
- Applied Marketing Research
Dr Eduardo Roberto ('88-'93)
- Bank Marketing Research Dr
Eduardo Roberto ('88)
- Controlling and Motivating
the Sales Forces Dr Jose Faustino
('88-'90)
- How to Prepare Project Feasibility
Studies Dr Jose Castillo III ('90)
Benelink Sdn Bhd (sponsor)
- The Power of Possibility Dr
Robert Schuller ('98)
Boston Graduate School of Management,
Boston University, USA
- Strategies and Tactics of Pricing
Dr Reed Holden ('92-'95)
BRG Interactive Digital Media Sdn
Bhd
- Website Marketing: Maximizing
Visibility on the Internet ('99)
- Marketing on the Net: CEO/Senior
Management Briefing ('99)
- Implementing an Effective and
Highly Profitable E-Commerce Strategy ('99)
- Winning Customers with E-Commerce
(2000) Gerard KM Lim
Broadscope Management Expertise
Sdn Bhd
- National Conference on How to
Prepare for a Listing on the KLSE 2nd Board ('88)
officiated by YB Senator Mohamed Farid Ariffin,
Malaysian Deputy Minister of Finance
Business Knowledge Transfer Ltd,
UK
- The Complete Strategic Business
Planning Process ('92) Clive Reading
CBA Office Systems Sdn Bhd
- Computer Crime and Security
in a PC Environment ('90-'91)
- Viruses and Virus Control ('90)
- Disaster and Recovery Planning
('90)
- Local Area Networks: Choices,
Implementation and Organization
- Managing Computer Projects
('91)
CCR Consulting Group, USA
- How to Profit from the New Directions
in Advertising, Promotion & Marketing Strategies
led by Stan Rapp, author of MaxiMarketing
('91)
The Chartered Association of Certified
Accountants, UK
- The Certified Diploma in Accounting
and Finance
- Effective Marketing of Professional
Services
Darden Business School, University
of Virginia, USA
- The Role of Production Planning
and Inventory Control in Manufacturing Strategy
- Creating a Highly Competitive
Workforce
- Competitive Uses of Cost Information
to Aid Strategic Decision Making ('92)
Dundee Institute of Technology,
UK
- The Star Education Fair '90
EuropeanInstituteof Business Administration
(INSEAD)
- The Leadership Challenge ('91)
Dr Manfred Kets de Vries
Harvard Business School Alumni
Club of Malaysia
- 5th Senior Management Development
Program ('88)
Harvard Business School, USA
- Creating Competitively Focused
& Customer Driven Organizations
- Managing Change in Organizations
- Product Management in the 1990s
('91)
- Advertising & Sales Promotion
Management ('92)
- Global Brand Marketing and
Positioning Strategies 1999 and Beyond
Dr John A Quelch
Horwath Franchising Services, Australia
- How to Grow and Expand Your
Business Through Franchising
- How to Purchase a Franchise
('90)
IMDC Australia Pty Ltd
- Marketing and Selling to the
Japanese in the 1990s
- Negotiating Successfully with
the Japanese ('92) Dr Robert March
Infoworks International, USA
- Corporate Recovery and Survival
Strategies: Proven Skills for Managing in Challenging
Times ('98)
- High Performance Branch-based
Marketing Strategies ('99)
- Managing Successful Projects:
Real World Skills for Project Managers and Teams
('99) Dr Steven Lesser
Institute Advertising Communication
Training
- Managing Corporate Publications:
Editorial & Design ('95-'96)
- Effective Writing for Corporate
Publications ('95-'96)
- Effective Design for Corporate
Publications ('95-'96)
- Working with the Media ('95-'96)
- National Conference on Winning
Sales Promotion through Creativity and Discipline
officiated by YB Kerk Choo Ting, Deputy Minister
of International Trade Malaysia
- 7th IAA Education Conference
('96) officiated by YB Dr Goh Cheng Teik,
Deputy Minister, Land and Cooperative Development
Malaysia
- Managing the Media & Media
Crisis Management ('97)
- Effective Writing for the Media
('97)
- Eric Loo, Barry
Lowe and Cecile Torda Lowe
Institute of Public Relations Malaysia
- National Symposium on Towards
Better Media Relations officiated by YB Encik
Raily Jeffrey, Malaysian Deputy Minister of Information
('88)
International Federation of
Training and Development Organisations
Malaysian Institute of Personnel Management
- The 26th IFTDO World Conference
and Exhibition on Training and Development: Wholistic
Human Resource Development: New Paradigms ('97)
International Management Centre
for Development, UK
- Team Management Psychographics
- Marketing and Selling Bank
Services Dr Gordon Wills ('89)
International Marketing Associates,
UK
- Managing Export Marketing
- How to Get More Business by
Phone
- Management Techniques for the
Newly Appointed or Prospective Manger
- Expand Your Market Through
Customer Service Strategies ('90-'92) Bernard
Katz
Jamilah Ang Associates
- National Secretaries Conference
on Professional Secretaries: Moving Ahead into the
1990s officiated by YB Dato' Napsiah Omar,
Minister of Public Enterprises Malaysia
JL Kellogg Graduate School of Management,
NorthwesternUniversity, USA
- High Performance Marketing Strategies
for Profit ('91,'93) Dr Philip Kotler
- Continuing Battle for International
Competitiveness ('91) Dr Douglas Lamont
- How to Use the New Public Relations
to Gain a CompetitiveMarketing Edge ('92)
Dr Thomas Harris
KF Project Center, Sweden
- Applied Warehousing and Distribution
for Better Customer Service and Higher Profitability
('90)
- Increasing Purchasing Effectiveness
('92)
LN Stern School of Business, New
York University, USA
- Predicting Corporate Financial
Distress ('92) Dr Edward Altman
Malaysian Association of Convention
and Exhibition Organisers and Suppliers
- Trade Exhibitions - Your Key
to Marketing Success ('99) officiated by YB
Dato' Seri Rafidah Aziz, Minister of International
Trade and Industry Malaysia
Malaysian Investors' Association
- National Stock Market Seminar
on Bulls or Bears in 1989
Marketing Science Institute, Australia
- Relationship Marketing
- Relationship Selling
- Effective Sales Force Management
Clive H Porter ('93-'97)
Megatrends Asia
- Key to the NEXT Malaysian Miracle:Content
Enterprises ('99) Foong Wai Fong
- Future Dialogue: HIGH TECH
High Touch (2000) John Naisbitt
Mt Eliza Australian Management
College
- Financial and Credit Analysis
('91-'92)
- Project and Investment Evaluation
('91-'92)
- Senior Management Development
Program for ASEAN Managers (2 week residential program
'91)
National Information Technology
Council (NITC), MIMOS Berhad and Multimedia Development
Corporation Sdn Bhd
- MULTIMEDIA ASIA '98: The 3rd
Official Presentation of the Largest and Specialized
- Multimedia Conference and Exhibition
in Asia For Malaysia's Multimedia Super Corridor
('98)
Negotiate Limited, UK
- Negotiation Power ('91-'92,
'97) Dr Gavin Kennedy
NetTrak Services, Scotland
- The Internet Business Seminar
'95: Outperform the Competition on Internet officiated
by YB Dato' Abu Bakar Daud, Malaysian Deputy
Minister of Science, Technology & Environment
Nimai & Associates, New Zealand
- Accelerated Finance for Non-Financial
Executives: Incorporating the Concept of Mind Mapping
for Greater Retention and Understanding ('95)
Peter Chadwick Leadership Institute
- Leadership at the Edge ('97)
Danah Zohar
Pintas Consultancy
- Y2K Millennium Bug: Your Legal
Rights and Liabilities ('99) Dr Abu Bakar
Ries and Ries Inc, USA
- The Power of Focus ('97) Al
Ries
Rivkin and Associates Inc, USA
- The Naming Workshop ('97) Steve
Rivkin
Shell Services International
- World-Class Procurement Excellence:
Best Practice Strategies For Substantial Bottom-Line
Results (2000)Arold de Vries
SIRIM Berhad
- Asia-Pacific CAD/CAM Seminar
'97: Keys to Productivity and Efficiency
Strategic Management at Babson
College, USA
- Competitor Analysis & Intelligence:
Analyzing your Competitors' Strategies and Linking
- Competitor Analysis to Competitive
Advantage ('94) Dr Liam Fahey
Swedish Management Group
- Profitability Improvement Analysis
('89)
Teesside Politechnic, UK
- The Star Education Fair '89
- 3rd Asia Pacific International
Exhibition on Academic Institutions & Educational
Tools Fair '89
- The Use of Color in Marketing
('89)
Tom Peters, World Renowned Management
Guru, USA
- Tom Peters Live! ASEAN's Management
Seminar of the Year
Kuala Lumpur ('93); Manila ('94)
Trout & Partners Inc, USA
- Winning Marketing & Positioning
Strategies ('93, '94) Al Ries and
Jack Trout
- Latest Thinking on Positioning
('96) Jack Trout and Steve Rivkin
Officiated by YB Dato' Seri Dr Lim Kheng Yaik,
Minister of Primary Industries Malaysia
University of Hull, UK
- Master of Business Administration
Degree by Distance Learning (2 year program)
University of Strathclyde, UK
- Master of Science in International
Marketing Degree (Distance Learning)
- Strategic Marketing for Competitive
Success ('91) Dr Michael Baker
University of Texas at Austin,
USA
- Psychographics and Advertising
Strategies
- Breaking into the Global Market
('89) Dr Edward Cundiff and Dr
Marye Tharp
University of Southern California,
USA
- 21st Century Leadership Dr
Warren Bennis
Value Focus and Global Alliance
International, UK
- Corporate Valuation Techniques
('96-'98)
- Mergers and Acquisition Techiques
- Strategic Share Valuation Techniques
Dr Roger Mills
Wharton School of the University
of Pennsylvania
- Managing New Product Development:
Strategies and Tactics for Bringing Product and
Service Innovations to the Marketplace('95) Dr
George Day
World-Recognized Expert on Strategic
Alliance, USA
- Crafting Strategic Alliances:
Corporate Partnerships forGrowth and Profit ('95)
Dr Jordan D. Lewis
The list goes on...!
